Where in the world am I today?: North Vancouver, BC, Canada
I’ve been asked a number of times by a number of people how to best determine the price to charge for contracts so that you get the most out of the client with out over charging and putting yourself out of the running by being beyond the client’s budget. This is an enormously tricky subject and in the end, it’s up to the individual to come up with a price that they feel comfortable with and allows them to feel good about giving the best show possible for the performance fee that’s been charged. That being said, I highly recommend listening to a recording by Michael Ammar entitled “Negotiating Higher Performance Fees.”
I first heard the recording almost 20 years ago, but the lessons that are taught and the concepts that are presented are just as relevant today as they were when I first heard the material…
Michael discusses the three stages of the negotiation process then discusses the gambits or techniques for maneuvering for advantage while still crafting a win-win situation for both yourself and the client that you’re looking to work for. The recording then goes on to discuss how to increase the value of your performance so that you can charge even more money. I’ve used the techniques countless times and also look back over some negotiations realizing that I could have handled things better.
Michael now offers the recording as an MP3 file that you can download directly from his website for US$8.95 here –
http://www.ammarmagic.net/nehipefe.html
As Michael points out in the recording, even if you only benefit from the lessons taught only once, it easily covers the cost of the investment for the recording and if you’re anything like me the lessons and ideas that are taught will have an effect on all of the negotiations you make after you listen to the information and start absorbing the techniques.
Now sometimes lessons like these come off as ‘book study’ and feel arduous to learn, but this recording is presented with great examples and a humorous approach… One of my favorite lines in the recording comes after the discussion of the “Delayed Approval” Gambit… Every time I hear –
“I’d Eat a Bug at a birthday party for two thousand dollars!”
I crack up!
If you’ve taken the time to develop an act and want to make a living from it, then taking the time to listen to these techniques and learn how to apply them when you negotiate bookings will have long term benefits.
[…] to… Having the right line at the right time to convince a client of the value of your show in the negotiation process, knowing when to keep your mouth shut… (always a tricky one for […]