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Archive for August 31st, 2009

Nike+ iPod Watch Remote

2009-09-01Where in the world am I today?: North Vancouver, BC, Canada

This little tip comes to you via my friend Jeremy Eaton who performs at AirJair. He showed up to perform at the PNE 10 days ago and introduced me to a very slick iPod remote that he was using. The remote seems to work best when teamed with an iPod Nano and the Nike + iPod Sports Kit. The sports kit was originally designed for runners who wanted to track their work outs and have their shoes talk to their iPod… The watch was an extension of this concept so that runners could control their iPods via a wrist band remote/watch.

I had been wanting to figure out a way to control my music remotely for the Hot Dog Show and had previously talked to Rob Torres about the MP3Tech that he uses. It’s an awesome system which is a bit more robust in terms of range and features than the Nike + iPod watch remote, but it also comes with a price tag of almost US$1000.00, and I wasn’t quite sure whether I wanted to spend that kind of money on a remote systems just yet…

Next I was looking at the Apple remote and Universal Dock for the iPod, but I wasn’t overly impressed by the range of the system that seemed to cut out around 12 feet. To me this didn’t quite seem like enough range. Also the fact that the remote was something that I’d have to hold in my pocket, pull out to control music and put back seemed like a few more steps that I was really after.

This watch solution seemed like a good intermediate solution to my situation. Also the fact that I had about 2 weeks of shows left at the PNE to play with it seemed like a great chance to test it out. I couldn’t track one of the watches down in Vancouver, so I enlisted the assistance of my friend Todd Strong who ordered one for me and had it sent to his place in Point Roberts, Washington. I then got the Sports Kit at a local running shop and tested it all out on my iPod touch… The remote didn’t work as well with my iPod touch as it did with Jeremy’s iPod Nano, so I bit the bullet and picked up an iPod Nano as well…

With all of the piece in place I started using this combination a few days ago and am very pleased to report that it’s working flawlessly. Compared to the MP3Tech at US1000.00 I think all in the final bill for the watch, iPod and Sports Kit came in at less than CAN$300.00 and had I not been in a rush to get things ASAP I could likely have gotten that down to closer to $200.00 had I bought things off of eBay.

The biggest stumbling block at this point is me fumbling through my new show and trying to remember to hit the music cues when I need them – ENTIRELY user error… The system is great though and I have no problem suggesting that you check it out as it’s been a great solution for me.

Quirky Promotional Items!

2009-08-31Where in the world am I today?: North Vancouver, BC, Canada

Some of the most memorable items of promotional material that I’ve ever encountered have been the brain child of some of the most interesting and creative performers that I’ve had the pleasure to have met. Taking extra time to do something just a little bit off the beaten path can pay huge dividends if you play your cards right and know the tolerance level of your target market.

As an example, I have vivid memories of performer Tom Comet (long before he started Circus Orange) who went to a planned parenthood clinic, picked up an extraordinary number of condoms and had stickers made that were the exact same size as the condom packages and took the time to apply his sticker to the package with the slogan –

Performer Tom Comet gives you one Free F%@K!

On his packaging he used the correct spelling for that often offensive four letter word, but the idea of using a condom to promote his show was something that people talked about A LOT after receiving one of these give-aways!

Another friend of mine, Little Joe Cobden took the time to discover a distributor of cardboard matches who would print his promotional slogan on the match book cover that said – Little Joe says, don’t play with matches… It could burn your house down. Again, a crazy idea of a promotional item, but one that people talked about a lot when he gave them out. Crazy, but doing something different can really create a buzz about your show and provide you with more intrigue than another youtube video might.

Just the other day while performing at the Pacific National Exhibition with my new show that features a stunt performing Hot Dog named Willie The Wiener I struck upon the idea of using little packages of ketchup to promote the show… I could go the route that Tom went and give away regular ketchup packages with stickers printed to size and stuck on them, or look into having them pre-printed like my friend Joe did with his match books… At this point I’m still not entirely sure what the future of this show is going to be, so I’m not about to dump thousands of dollars on promo for a show who’s future is undetermined, but coming up with an idea like the mini-ketchup packages to go along with a show about a Hot Dog Super Stunt Star is just an example of how to look at your show and come up with an idea that is different enough to leave a real impression.


 
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